Named after an imaginary goddess of myth-making, Mytheia is a concept-driven digital marketing & EU project agency that specialises in creating narratives that define identities, improve perception, and motivate action. Derived from the Greek word “Μύθoς” (Mythos), Mytheia symbolises our conviction that every initiative, project or brand has a story worth sharing.
We help ideas flourish in today’s creative market by fusing digital innovation with strategic thinking. We operate at the nexus of impact and creativity, whether it’s developing a place branding concept, enhancing experience, boosting your online presence or planning communication and dissemination for a project.
We offer specialised support in communication and dissemination for EU-funded projects, helping you enhance visibility, engage your audience, and amplify the impact of your initiatives across Europe.
We can create meaningful storylines and turn them into action, relevance, and long-lasting effect thanks to our understanding of the arts, higher education institutions, public communication and innovation-driven ecosystems.
We support professionals from the cultural, educational, transformative, business and civic sectors who need guidance in communication and strategic direction.
Our work is based on a thorough understanding of European systems, frameworks, and ideals. We assist local ideas in developing into significant global initiatives.
Whether you are a large business or a grassroot organisation, we are here to give you the resources, know-how, and tactics you need to grow your vision and make real impact.
We believe that communication should encourage participation, advance equity, and reflect diversity. Our work is always centered on actual people and their needs and is based on trust, transparency, and social responsibility.
I’m Stellina Pechlivanidi, a digital marketing consultant and EU project & communication strategist with a background in cultural diplomacy, audiovisual production, European and international affairs.
I created Mytheia in order to assist individuals, organisations, and institutions in building powerful narratives that enhance their identities, have a tangible impact in Europe and unite strategy with creativity.
Over the last few years, I have worked across Europe with major organisations such as the European Commission and the European Patent Office and national public institutions. My work includes media production, digital communication, audiovisual storytelling, consultancy for EU-funded projects, and strategic dissemination.
As a project consultant, I have implemented communication campaigns for civic involvement, created strategic content for political and cultural institutions, and led or assisted in the implementation of EU initiatives. My areas of expertise as a digital marketing consultant are branding strategy, content creation, SEO and multi-platform storytelling and management, all of which are tailored to the client’s needs and identity.
My education includes degrees from some of Europe’s most prestigious academic institutions for European and international studies. I hold a Master of Arts in European Interdisciplinary Studies from the College of Europe in Natolin, Poland, where I studied with a scholarship and specialised in EU governance, climate policy and energy transition. My academic journey began with a Bachelor’s degree in Communication and Media Studies from the National and Kapodistrian University of Athens, where I also completed a Master in European and International Politics. Additionaly, I spent time studying advertising and digital media at Université Lumière Lyon 2 in France.
What distinguishes me is my blend of policy knowledge and creative practice, administratively and artistically. I have led the development of communication strategies for organisations promoting cultural cooperation, while also being actively engaged in the arts myself as a trained opera singer with advanced musical studies in Cremona, Italy.
I can service clients in several countries thanks to my linguistic adaptability. I am proficient in Greek, English, and French, have intermediate knowledge of Italian, and a rudimentary knowledge of German, which allows me to facilitate cross-border cooperation and multilingual projects.
I approach every project I work on at Mytheia with this hybrid experience, which combines strategy, art, culture, and digital innovation. I’m here to help you develop your story and tell it to the world in meaningful ways, whether you’re a public organisation, cultural institution, creative entrepreneur, or researcher.